Minibeast started during career day in kindergarten with ambitions of being a fashion designer. Fitness coach Carriejune Bowlby started her career early on, working out to OnDemand exercise videos in her room with her first pair of dumbbells as a young girl. This interest in physical health grew into a passion for helping inspire others to reach their own health and fitness goals. Today, Carriejune has a loyal following of individuals from all walks of life who find her as a source of inspiration and motivation.
The name “Minibeast” began as a playful nickname due to Carriejune’s height and intense workouts. This name served as such a powerful part of her own journey that she wanted others to be able to embrace the name themselves and take motivation from it as well. As a result, Minibeast was officially born in 2017, and our fitness community has been growing ever since.